Brand guidelines

Official WorkOS logos and guidelines for presenting the brand consistently.

Full lockup

Default

Use the full lockup by default for partner websites, presentations, announcements, and co-marketing. Keep the symbol and wordmark together, with the supplied spacing.

Vertical lockup

Use sparingly for special circumstances where the horizontal lockup does not fit. Keep the stacked arrangement as supplied.

Logo mark

Use the standalone mark when WorkOS is already identified by a nearby wordmark, the page URL, or a familiar audience. Keep the complete mark intact.

Logo usage guidelines

Clear space

X = the width of one ribbon. Leave at least X of clear space on every side of the logo.

  • Keep the supplied proportions and spacing between the symbol and wordmark.
  • Keep the logo legible at its final size. Use SVG when scaling; don’t enlarge PNGs beyond their native size.

Incorrect usage

  • Don’t use the purple logo on dark backgrounds.
  • Don’t use legacy logo artwork.
  • Don’t use high-contrast backgrounds.
  • Don’t stretch or distort.
  • Don’t rotate the artwork.
  • Don’t add shadows or effects.
  • Don’t reduce legibility.
  • Don’t crop the logo.
  • Don’t recreate the lockup.

Written format

Write WorkOS as one word, with a capital W and capital OS.

  • WorkOSBrand name
  • WorkOS, Inc.Legal business name
  • workos
  • work-os
  • Work OS
  • Work O.S.

Logo kit

Questions? Reach out to brand.design@workos.com

Download logo kitZIP